
PRIMP Agency
The Platinum Beauty Standard. Since 2009.

LEGENDARY LOOKS, LUXURY SERVICE.
WHAT DOES PRIMP Agency DO?
IN SHORT:
HAIR • MAKEUP • MEN'S GROOMING
CREATIVE DIRECTION • BEAUTY DIRECTION
IN DEPTH:
Crisis Management: Beauty support for productions, executives, and high-stakes appearances.
On-Location PRIMP Squads of 2-20: For weddings, photoshoots, TV/film, and private bookings.
Barbering & Grooming: Precision cuts and beard styling for professionals and personalities.
Creative Direction: For Marketing/Branding, Film/Videography, Photoshoots, Editorials, Events, and Productions.
WHO IS PRIMP Agency?
Founded in 2009 by Award-winning Shá Summerlin, 32-year Beauty Industry Veteran and Entrepreneur, PRIMP Agency provides luxury Beauty/Grooming Services, Creative and Beauty Direction for Events, Personalities and Entertainers across the U.S.
TODAY, our portfolio boasts an impressive and exclusive list of clientele, including Real Housewives, Grammy-nominated artists, Intnl Opera Tenor, and an Obama Inaugural Ball.
We've been featured on CNN AFRICA, in American Airlines Magazine, major Fashion Weeks, National events, and have worked with iconic figures in the entertainment and civil rights industries.

Why Choose PRIMP Agency?
Elite Talent, Curated for You:
Our artists are vetted for technical mastery, professionalism, and style. They arrive camera-ready, dressed to impress, and equipped with top-tier tools and genuinely good energy.
Nationwide Reach and Expertise:
With traveling artists based in key U.S. cities and beyond, we provide seamless service wherever your needs arise.
Behind-the-Scenes Exclusivity:
Trusted by TV/film producers, companies, photographers, and luxury event planners for flawless, discreet execution under pressure.
Beauty with a Mission:
Every booking supports our founder’s longtime commitment to fighting hunger and homelessness throughout hard-hit local communities.